Theme & Svelte updates First off, new theme courtesy of the upcoming v3 for skeleton.dev, a great UI library for Svelte. The new Skeleton v3 is pretty awesome and was quite easy to update along with moving from Svelte 4 to 5. Svelte 5 was a bit trickier with all the new runes, but overall…
Tag: analytics
WIP: Sharing the Monetization channels for mobile apps
Edit 2025: See the full list of the top monetization and ad networks on appgoblin.info/companies/ad-networks For a week or two I’ve been working on updating the appgoblin.info top ad networks and MMPs. Currently both are still up, which should change but I’ll give an overview of the process of changing and what might be next…
See which MMPs and Networks Apps and Games are Using
Edit 2025: I’ve significantly overhauled AppGoblin to track hundreds of mobile app ad networks, trackers and other mobile app services which track your mobile app data. I recently added a free feature to AppGoblin to see which advertising/monetization ad networks and MMP partners apps are using. You can break down the results by category and…
AppGoblin: Free App Stats & Info
Update: 2025 AppGoblin just keeps growing! Now covering >4m apps, thousands of advertising companies, 50k apps scanned for SDKs, and free ASO marketing tools for app marketers. The past few weeks I spent building a front-end for an app store crawler that I made. The end goal is just to provide an open front-end for…
Is Someone Else Using Your Game’s Monetization IDs?
Looking around app-ads.txt files one of the first things I was excited to check was whether DIRECT publisher IDs show up on other unrelated apps. To do this I ignored any apps that shared the same developer contact URL or Developer IDs. This doesn’t catch 100% of the legitimate publishers I checked, as the examples…
What A Mobile Ad Monopoly Looks Like
Google’s market share in in-app advertising is unmistakably dominant. The data above was scraped from 100k+ Google Play Store & Apple App Store apps (with a slight emphasis on games) who use advertising for monetization. This public data is made possible by adoption of IAB’s app-ads.txt standard which allows buyers and sellers to cross verify…