Dynamic deep links hosted by Google Firebase are on their way out, so it’s time to look for the alternatives. I’ll cover the few open source projects I’ve seen as well as the top paid options. Open Source & Free Really, all this work just to provide a link to your app? Yeah, it’s really…
Tag: mobile marketing
AppGoblin: Free App Stats & Info
The past few weeks I spent building a front-end for an app store crawler that I made. The end goal is just to provide an open front-end for the apps details for the approximate 2.5m apps (already 1/2 those are no longer live) I’ve crawled from the Google & Apple stores. The site is now…
Keeping Mobile Gamers Engaged with App Widgets
I love using widgets. I probably have too many of them on my phone’s home screen. News apps, weather apps, stocks, stats. I love being able to glance through them without opening the corresponding apps. This led me to realize though that I have seen very few widgets for mobile games. As I started working…
Can You Use AI to Generate Marketing Creatives?
Disclaimer: All images and ads in this post are for spec commercial examples only. The originator of thecommercial is not affiliated with, connected to, nor sponsored or endorsedby Clash of Clans (or Starbucks). TLDR: Fully formed art, but difficult to control details AI Text to image models have seen explosive growth the past year matched…
The Future of Ad Networks? Where they might turn for market position.
The decline of ad networks is a chance for innovation as they transition to new market positions which will transform the existing advertising ecosystem. Ad networks are businesses that deal directly with their clients in both advertising and ad publishing. Ad networks directly control the ad inventory and as well as sell the ad inventory to…